Back in May, during the twilight of Hillary Clinton’s presidential run, the struggling candidate launched a contest that was aimed at generating interest, buzz, and perhaps some cash for the ailing campaign. The concept: an awkward Project Runway ode called Project T-Shirt. Supporters submit t-shirt ideas, and then the public would vote for their favorites. The winning t-shirt would then go on sale, with all proceeds benefiting the campaign.

Sort of a fun idea, but truthfully, from the get-go we knew this gimmick would be less than noteworthy, if only for the lack of creativity displayed in its name. I mean, Project T-Shirt? Really? Was there even an attempt to find a rhyming pun? How about Project Runaway (as in runaway success!) or Project Funway (because this was the FUN way to generate interest!) Okay, maybe those aren’t sterling examples of how Project T-Shirt could have added some sizzle to its identity, but the point is that when it comes to hip new ways to get the young folks involved, this act felt slightly lame with a dash of desperation.

One thing it wasn’t, however, was short-lived. That’s right, even though Hillary abandoned her bid for Presidential glory just a few weeks later, the Project T-Shirt crusade persevered on. Now, nearly two months after its conception, Project T-Shirt has yielded…a t-shirt! Success! A sartorial victory for all the Hill-dawgs out there.

So what, pray tell, is the winning design? Can it compete with the now-ubiquitous Obama pop-art that’s taken over Urban Outfitters? Methinks the answer is hell to the yes.

The t-shirt is simple in appearance. It features white lettering over black cloth, and while most tees opt for simple, clutter-free text, this winning design bucks convention by boldly incorporating as much text as can possibly fit on a torso. Specifically, the shirt states, “For everyone who’s ever been counted out but refused to be knocked out and for everyone who works hard but never gives up, this one is for you!” It should be noted that after the last comma and before “this one is for you!” there’s a silhouetted profile image of Hillary in that oh-so-lovable pantsuit of hers, ready to do… something. Maybe go for a walk? Maybe go to the bathroom? I don’t know. Heck, I’m not even sure if it’s Hillary. Maybe it’s just some avatar from The Sims.

Nevertheless, I have to thoroughly commend the winning designer. Who knew a text-heavy t-shirt would be so appealing? Here I always thought a catch phrase that took more than ten seconds to read would be considered “not ideal” or “a bit much” or “bad,” but I’ve obviously been shown otherwise. Plus I must applaud the artistic choice to make the text entirely caps. Sure it’s difficult to read, but that speaks to the challenges our candidates must face.

So while Hillary’s White House dreams may have been put on hold for now, it’s good to see that this t-shirt has authoritatively dismantled her reputation as being the unhip PC to Obama’s trendy Mac. To paraphrase the winning design, for every t-shirt that’s been counted out for being too ugly and verbose but refused to go in the trash bin, this one’s for you.

–Ben Mandelker